British "Glamour Model" Jordan aka Katie Price unveiled her new line of lingerie today and in true Jordan fashion, she modeled the line of bras and underwear herself. The mother of three even showed off her perfectly toned rump in a thong!

The Asda lingerie launch took place in Essex, England of course and adds one more revenue stream to her ever growing empire which includes fragrances Besotted and Stunning, a line of clothes for horses called KP Equestrian and books Pushed to the Limit, and Angel Uncovered to name a few.